The State of Teenage Reading
Our findings of current behavioral trends and their significance for teen development
This case study has been adapted from the source document ‘Promoting Reading for Pleasure Among Teens’ which was written for Teen Readers Society’s general marketing purposes by Executive Master of Business and Administration (EMBA) students at San Francisco State University in April of 2019.
Authors: Nicole Chacon, Janna Mancini, Michael Norris, Craig Nowakowski and Larry Romero
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